FOR IMMEDIATE RELEASE
Sept. 22, 2009
James E. Muellenbach III
CEO of Burger Plant
999 Burger Lane
Gary, IN 46444
123-234-3456
www.bgplant.com
BURGER PLANTER LAUNCHES NEW HEALTHIER MENU
Health and Fitness Trainer Becomes the New Face of Burger Planet
GARY, IN- James E. Muellenbach, CEO of Burger Planet has announced a new line of food for Burger Planer customers. "Burger Planet cares about its customers. For more than seven decades, the company has succeeded because it has put customers first. We listen to our customers. And our customers desire healthy choices, of which we offer many," said Muellenbach.
Jayne Petersen, fitness guru, recently helped Opel Whitcomb lose 75 pounds and helped keep the wait off the talk show host. "The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson," said Peterson about promoting the healthly choice menu at Burger Planet.
The new line of food will offer a variety of fruits, gourmet salads, and lettuce wrapped white chicken breast. "Women can have a burger and fries now and then as long as they are active and also try some of Burger Planet's exciting new menu choices, such as the fruit packages," said Petersen. Many of the favorite burgers offered at Burger Planet will remain of the menu, the famous 'Saturn and Venus' burgers will remain along with the 'Hemisphere' fries and refreshing fountain drinks.
Burger Planet was founded in 1934 by James E. Mullenbach I, and is headquarted out of Gary, Ind. Burger Planet currently has 8,921 franchises and 48,272 employees. They have served over 52 Billion customers and counting, they are a leader in the Quick Service Restaurant Industry.
Visit your local Burger Planet and take part of the new healthier menu today.
For Further Information Please Contact:
Couper Sorenson
Public Relations Supervisor
435-555-4454
couplovesburgers@bgplanet.com
-END-
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Hey peeps, sorry this wasnt up earlier, I posted it Friday before I had to leave out of town...yet it appears that it didnt stick! Better late than never I suppose. I will have my final posted tomorrow so if anyone would like to just throw me a couple comments thatd be great!
ReplyDeleteNice job! Great AP writing. I really liked the quotes- I used the same ones. I think you did a really good job of using the old menu in the release and not making it seem "unhealthy." Nice work!
ReplyDeleteGreat press release! I like how you included the CEO's quotes right away. I think you spelled Opal's name wrong though & I'm pretty sure the dateline should be GARY, Ind. - Your content is thorough. Good job! =]
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